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Brand identity for Globus

We created a clean, premium style for fintech product based in the UK

Project work
About the client
Globus is a new fintech startup from the UK, offering a suite of solutions for travelers, insurance companies, and a co-branded card product with Mastercard.
Objectives
We created a logo, brand identity, and presentation materials to showcase Globus's capabilities to its clients.
What we did
We've meticulously crafted the visual identity of the new brand.
Results
  • Several logo variations (logo, symbol, and examples of the logo in different color schemes)
  • A color palette of primary and secondary colors
  • A selection of fonts for promotional materials
  • A unique key visual that conveys the brand's values
  • Examples of how the brand identity elements can be used in various materials, such as advertising, product design, and corporate materials.